Nielsen Examines The Digital Habits And Impact Of Black Consumers
September 13, 2018
Hebrue Seeks Musical Breakthrough
September 13, 2018

The 5th Annual SOURCE360 Conference & Festival Bridges Hip-Hop to Educate and Inspire


Multi-Faceted Event Hosted Speaker Series, Annual Block Party, Fashion Shows and Concerts (Including An All-Star Tribute To Aretha Franklin)

NEW YORKSept. 13, 2018 /PRNewswire/ — The 5th Annual SOURCE360 Conference & Festival on September 6th – 9th  in Brooklyn, brought the community together with artists and civic leaders to explore health, wealth, music and culture.

Speaker Series
This year’s SOURCE360 Speaker Series included:

  • Health & Wellness Panel featured Freeway (Roc Nation) and esteemed physicians/practitioners who provided lessons on physical and mental health.
  • The Business of Cannabis Panel featured Jim Jones and prominent figures in business and government.
  • Glam Factor Panel, presented by HerSOURCE, featured supermodel Jessica White, designer Misa Hylton and others.

Unsigned Hype & Mic Check
A powerful franchise in The Source’s cultural aresenal is Unsigned Hype, the launching pad for artists Biggie, Common, and Eminem. Unsigned Hype featured artists Square Off Gang, Choppa ZoeKyah BabyPaul Da OG and Nyseem Kaleif (the later two were winners from the Unsigned Hype Trialaudition earlier). Afterwards, the popular Casanova 2X and Phresher performed.

Block Party
On Saturday, kids, families, emerging artists and the general public were treated to a wonderful day of outdoor activities and live performances at the SOURCE360 Block Party. The day’s medley included self-motivational boxing demonstrations from Zab Judah and others, a SOURCE360 Health and Fitness PavilionThe Brooklyn United Marching Band, performances from Young DevynYoung Profit,Kyla ImaniLOW FiNiko BrimBakeman GlobalKimeechiBlack PapiIman NunezJ. DiamondzYvng SwagTaylor GirlzArnstarMekka DonMariah LynnJaquaeBrickhouse NYC’s X Factory, DJ Self and DJ Spadez, fashion shows, and more. The KIDS360 activation included a bouncy house and cotton candy; The Ubersoca Cruise team brought the carnival flavor and gave away a free cruise.

Hip-Hop And R&B Live: A Tribute To Aretha Franklin
Saturday evening’s tribute to the late Aretha Franklin evolved into a cross-section of Hip-Hop and R&B, dj and live music with a live band; the event featured Renee Neufville and performances by Leah JaneaElle Varne and Ester Dean. Hip-Hop icon Doug E. Fresh bridged the generational gap showing how Hip-Hop can also help preserve Franklin’s legacy. “This is beautiful, and I am here tonight for the love of the culture, The Queen, and SOURCE360,” stated Doug E. Fresh.

“SOURCE360 was founded as and remains an expression of Hip-Hop love. We thank NorthStar Charities and our supporters for allowing us to do this important work by bringing the positive aspects of Hip-Hop culture, entertainment, education, and service to the community,” stated L. Londell McMillan, Attorney and owner of The Source.

Leave a Reply

Your email address will not be published. Required fields are marked *