TORONTO, ON (December 1st, 2020) – Saint Lucia’s prominence amongst global destinations within the romance niche continues to be undisputable. The destination was yet again bestowed the prestigious title of ‘World’s Leading Honeymoon Destination’ by the World Travel Awards. The virtual announcement of the highly coveted industry accolade was made on November 27 in Moscow, commemorating the observance of the 27th annual World Travel Awards. Saint Lucia has been recognized for this award for a twelfth time, and for the third consecutive year since 2018.
World Travel Awards are voted for by travel and tourism professionals and consumers worldwide and is recognized as the travel industry’s most prestigious awards program, rewarding leaders in the tourism, airline, hotel, and hospitality sectors.
In addition to winning World’s Leading Honeymoon Destination, Saint Lucia was also nominated in three other categories: World’s Leading Island Destination, World’s Leading Wedding Destination and World’s Most Romantic Destination 2020.
Commenting on the award, Tourism Minister Honourable Dominic Fedee said; “Saint Lucia’s internationally acclaimed status is what we strive for daily in our strategic marketing and promotion efforts. The destination undoubtedly boasts of true passion in all key niches and amongst its hidden gems. It is indeed an honor for Saint Lucia to be named once again as the World’s Leading Honeymoon Destination, a sincere reflection of our culture and the people who propel the industry.”
In marketing the destination as one of the meccas of the travel industry globally, The Saint Lucia Tourism Authority (SLTA) continues to place specific brand focus on the destination’s alluring beauty, romantic appeal, diverse culture, verdant landscapes, delightful people and the inspiring love for the island. For more information about the island of Saint Lucia, call 1-800-456-3984, or 1-888 4STLUCIA or visit www.stlucia.org
About Saint Lucia: One of the Windward Islands of the West Indies’ Lesser Antilles, Saint Lucia is nestled halfway down the Eastern Caribbean archipelago. Saint Lucia is known for its natural beauty and diverse attractions, including the signature Piton Mountains (a UNESCO World Heritage Site), a tropical rainforest, the highly-Instagrammed mud baths at Sulphur Springs Park and the world’s only drive-in volcano. Culturally rich offerings include the bustling marketplace in the capital of Castries, quaint coastline fishing villages and internationally-inspired cuisine. Saint Lucia’s wide range of accommodations includes five-star hotels, all-inclusive resorts, intimate inns and value-oriented properties. The destination also offers world-class cruise and yachting facilities. The island is continually recognized as one of the leading wedding and honeymoon destinations worldwide. The Saint Lucia Tourism Authority is the official destination marketing and promotion organization for Saint Lucia. Learn more at www.stlucia.org and follow on Instagram, Facebook and Twi