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The Impact of Influencers Continues to Grow as Consumers Seek Authenticity

Influencer and singer songwriter Nefatari Cooper


NEW YORKSept. 17, 2021 /PRNewswire/ — A New York Fashion Week Panel on the impact of influencers on fashion and music, featured five influencers and drew a crowd of over 100 guests attending NYFW.

WHO:
Top Influencer Panelists: Nefatari Cooper, Jessica Markowski, Nyakim Gatwech, Bri WilburnAlexandra Dieck aka Lex

Designers Byron Lars, Yeohlee Teng, CFDA 2021 honoree
Model Coco
Stylists Freddie LeibaMykel C. SmithDebra Ginyard
Singer Felycia PendergrassTeddy Pendergrass II
Moderator Darlene Gillard-Jones

NYFW Influencers L-R moderator Darlene Gillard Jones, Nefatari Cooper, Nyakim Gatwech,Bri Wilburn,Alexandra Dieck, Jessica Markowski

WHAT
#NYFWOnFifth presented a panel discussion on the impact of influencers on fashion and music.

Discussion followed by mixer with 100 plus guests from fashion and music.

Cooper, Gatwech, Markowski, Dieck and Wilburn, all millennials who represent a range of races and backgrounds, were part of a panel presented during NYFW to discuss their work as influencers in fashion and music.

Cooper, who is also a recording artist, convened the discussion. “I realized there was a need for influencers’ voices to be heard more clearly and also educate business leaders on the impact of influencers in fashion and music,” said Cooper.

“There was a disconnect in the fashion and music industries about the role influencers play,” said Cooper. Cooper’s song “Bring Yuh Body” is gaining spins on New York’s top radio station Power 105.1.

WHERE
NYFWOnFifth
608 Fifth Avenue, first and second floors, New York City

WHEN
Sunday September 12, 2021 11-1 pm

SOURCE Nefatari Cooper

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